Pup-e-Motion Commercial

Our product is Pup-e-Motion, a dog collar that changes color based on what your dog is feeling.   The premise of our commercial was to show how the dog collar works using humor.  That's why we show clips of the dog in different situations while wearing the dog collar, and put labels on to show what the colors of the collar mean and how the dog reacted to the situation. We felt the general idea of our product was useful because people always want to know what their dog is thinking or feeling, and we thought it would be clever to use humor and demonstration to showcase the usefulness of our product.  We also liked the idea of showing the dog owner first wanting to know what the dog is feeling, then being very happy when the product worked, almost in the form of a testimonial.  Overall, I hope that our video not only makes the viewer laugh, but also have the desire to buy our product in order to discover what their dog is feeling.